Privacy policy

At Fortify Car Care (fortifycarcare.in), we are committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal data when you visit our website or interact with our services.

By using our website or submitting your details through any of our forms (including Meta / Facebook Instant Forms), you agree to the practices described in this policy.

01 Information We Collect

We may collect the following types of personal information:

• Contact details – name, phone number, and email address provided via inquiry forms or Meta lead ads.
• Vehicle information – car make, model, or service requirements you share with us.
• Location data – city or area you provide when requesting a service.
• Usage data – pages visited, time spent on site, browser type, and device information collected automatically via cookies and analytics tools.
• Communication records – messages sent to us via WhatsApp, email, or phone enquiries.

02 How We Use Your Information

We use the information we collect to:

• Respond to your service enquiries and booking requests.
• Provide quotes, follow up on leads, and communicate about our services.
• Send you relevant promotional offers or updates (only if you have opted in).
• Improve our website performance and user experience.
• Run and optimise our advertising campaigns on Meta (Facebook & Instagram) and Google.
• Comply with applicable legal and regulatory obligations.

We will never sell your personal information to third parties.

03 Meta / Facebook Lead Ads

We run lead generation campaigns on Meta platforms (Facebook and Instagram). When you submit your details through a Meta Instant Form, your information is shared with us directly through Meta's lead ad system and is subject to both this Privacy Policy and Meta's Privacy Policy.

We use this data solely to contact you regarding your enquiry about our car care services. You may request deletion of your data at any time by contacting us (see Section 7).

04 Cookies & Tracking

Our website uses cookies and similar tracking technologies to:

• Analyse site traffic via Google Analytics.
• Track ad conversions via the Meta Pixel (Facebook Pixel).
• Improve website functionality and user experience.

You can control or disable cookies through your browser settings. Disabling cookies may affect certain features of the website.

05 Data Sharing

We do not sell or rent your personal data. We may share your data only with:

• Service providers – trusted platforms like Meta, Google, and WhatsApp Business that help us operate our marketing and communications.
• Legal authorities – when required by law, court order, or government regulation.

All third-party platforms we use are bound by their own privacy and data security policies.

06 Data Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

07 Your Rights

You have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Request deletion of your personal data from our records.
• Opt out of marketing communications at any time.

To exercise any of these rights, please contact us using the details in the section below.

08 Children's Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal data from minors. If you believe a child has submitted personal information to us, please contact us and we will delete it promptly.

09 Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Last Updated" date. We encourage you to review this policy periodically. Continued use of our website after changes constitutes your acceptance of the updated policy.